Basic apparel - Timeless and sustainable design
Basic apparel stands for designs that you want to wear again and again. Slow fashion that lasts longer than one season because it is comfortable and timeless. This has been the basic idea behind the Scandinavian fashion label Basic apparel since 2013.
Sustainability - an important theme that never goes out of fashion
All garments from Basic apparel are geared towards a sustainable future. GOTS certification plays a major role in this. This means that sustainability ranges from recycling of waste to the procurement of clean materials for clothing. A great example of this is the use of soft Tencel, which is made from sustainably sourced wood through environmentally friendly processes. No matter what colour your favourite garment is, it should always be green.